Did you make any converts from your shalach manot? If I saw jarred gefilte fish in a Purim package, without knowing otherwise I would probably assume it was awful, and donate it to the post-Purim Tomchei Shabbos collection (not that "poor" people should be forced to eat untasty stuff, but I guess I leave that decision to them.)
Funny, I saw jars of the Noam brand tonight when I went to the store to pick up something for yom tov, and was thinking of this thread, but decided against purchasing it tonight. Maybe next time.
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